“Social media is about being in the moment.” — Tory Burch, CEO and designer.
Watch Tory speak at the WWD CEO Summit on her company’s use of social media. Her talk is about the impact of social media on telling the Tory Burch brand story and connecting with and creating an engaged community. Enjoy!
Are you looking to strut your stuff down the sidewalks this spring season? I’m sharing my top picks for this season reported by Women’s Wear Daily. As a public relations professional, it is important to note these predictions. Retail stores and boutiques will be actively searching to include designer labels and pieces that showcase these popular runway trends. You can find complete designer collections photos at Coutorture. Happy New Year!
********************
Geometric Shapes
Many designers such as Gucci, Christian Lacroix and Michael Kors are using bold graphics. Diamonds, polka dots and block squares are incorporated into mixing and matching different pieces to create an inspiring look.
********************
Sheer Fabrics
Layering fabrics are a must for the cool spring weather. Sheer fabrics allow comfortableness without feeling restricted by a knitted fabric. Vera Wang wove this concept throughout her spring ’09 collection.
********************
Easy Street
It’s perfectly o.k. to be “sloppy” again this season. Layering oversized cardigans, T’s and scarves magically creates a cohesive boho style. Just like the jumpsuit trend, this relaxed and deflated look is another “easy-to-wear” look. Check out Isabel Marant and Ann Demeulemeester:
********************
Jumpsuits
As I predicted in my post titled “Jump Around!,” the jumpsuits are in style for 2009. Easy-to-wear and ready-to-go outfits all in one piece! Since people are more focused on their finances, the consumer is more apt to purchase “no-brainer” pieces. Pair the jumpsuit with a long trench like Tommy Hilfiger or wrap a belt around the waist line like Donna Karan.
********************
Fringe
Let’s have a little fun this year! Incorporating movement into a look gives an outfit new life with a nod to hippie chic. Fringe is not just for New Year’s Eve night or flapper costumes anymore!
Consuming PR 