“Social media is about being in the moment.” — Tory Burch, CEO and designer.
Watch Tory speak at the WWD CEO Summit on her company’s use of social media. Her talk is about the impact of social media on telling the Tory Burch brand story and connecting with and creating an engaged community. Enjoy!
Ok, so my name isn’t Dorothy, but I’m pretty close! My Tory Burch patent leather flats serve as ruby slippers transporting me to the Emerald City for work every day. I even have my little dog too!
For the past few weeks I have taken an internship at Frause, a public relations firm in the Emerald City. It’s so wonderful to be back in Seattle. I am having the time of my life in this amazing city and I cannot wait to seize every opportunity in the industry of public relations and marketing.
My typical day includes reporting coverage as well as writing press releases and pitches. Recently, the Portland office intern and I have started blogging for the firm! I’m so proud to be part of such a wonderful 
firm that allows me to share my experiences and utilize my blogging skills.
Be sure to check out my Frause adventures at the Frause Blog! And don’t worry, I will still be contributing to this blog.
Consuming PR 